{"id":776,"date":"2011-05-11T07:16:02","date_gmt":"2011-05-11T07:16:02","guid":{"rendered":"http:\/\/blog.legal4landlords.com\/?p=776"},"modified":"2016-09-20T16:49:09","modified_gmt":"2016-09-20T16:49:09","slug":"how-can-letting-agents-pick-up-more-landlords-btl-properties","status":"publish","type":"post","link":"https:\/\/dev.withcreative.co.uk\/lforl\/how-can-letting-agents-pick-up-more-landlords-btl-properties\/","title":{"rendered":"How Can Letting Agents Pick-Up More Private Landlords & BTL Properties?"},"content":{"rendered":"

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Latest Landlord News by: Madalena Penny<\/p>\n

Ask any letting agent<\/strong> and it\u2019s the same story\u2026..they need more private landlords<\/em> with decent, available accommodation to let.\u00a0 Since the great property famine descended upon the UK and house prices bombed and sales became stagnant, estate agents focused through necessity on lettings in the wake of restricted mortgages ruled by austerity from lenders.<\/p>\n

What began through necessity is now a demand-driven industry for letting agents<\/em>, an industry incidentally that is now worth a total worth of \u00a3500bn in the UK.\u00a0 Letting agents<\/span><\/em> are increasing their presence, in the high streets and online. All, and I mean all are searching for more properties, more private\u00a0landlords<\/span> and new business to assuage the mass influx of tenants flooding the sector.<\/p>\n

Major players in the letting agent arena, \u2018Countrywide\u2019 have just announced that they have seen a 51% rise in tenant-demand at the beginning of the year and tenants are outstripping rental properties at a ratio of 5:1<\/p>\n

So how can letting agents attract more rented properties and clinch the deal with landlords?<\/h3>\n

Firstly, ensure you have your strategy, code of ethics and delivery of service ready.\u00a0 Don\u2019t be \u2018dolly the sheep\u2019, a clone of every other letting agent; have a unique selling point.\u00a0 Let the landlord know you have the best service for his property, the best tenant referencing products<\/a>; impeccable communication strategies with tenants; that your on the ball with defaulting rental payments and the all important one \u2013 That Rent Payments Will Be Sent To The Landlord On Time. <\/strong>If you\u2019re using your own property maintenance team for a rental accommodation, let the landlord know if you make a profit from it and make sure it\u2019s not a large one.\u00a0 Landlords are going to be far more relaxed and happy with an agent if the agent is honest from the outset.\u00a0 Remember there are plenty of agents out there if you mess up. \u00a0(I once knew an agent that lost a landlord and his vast portfolio over a \u00a0sticky window and a broken washing machine in a swanky upmarket apartment.) Yep the devil’s most certainly in the detail. \u00a0As in any business, over- promising and under-delivering is a one-way route to\u00a0skids-ville, (politicians should also take note).<\/p>\n

When it comes to finding more private\u00a0landlords<\/strong>, get out there and search for them, don\u2019t expect them to come looking for you.\u00a0 There are some little relatively unknown nuggets of landlord streams that can be a source of usefulness if approached properly:<\/p>\n